Google Announces September 2019 Core Algorithm Update
Google announced it is releasing the September 2019 core update. Core updates impact how Google ranks web sites and how Google determines what is the most relevant web page for a specific query.
What is a core update?
This is the second time that Google has announced a broad core algorithm update before it launched. Core updates don’t target anything specific. Overall, this update is to improve Google’s systems.
What can I expect from this core update? Much like the last broad core algorithm update, here is a list on what to expect from this update.
Widely notable effects (drops or gains) on search rankings
Pages that drop in rankings aren’t being penalized, they are being reassessed against other web content
Continue to focus on providing the best content for your company.
We are monitoring for updates and will make recommendations if necessary.
As always if you have any specific questions and/or concerns, please don’t hesitate to reply to this email.
Read More About Digital Marketing

What We’ve Learned From a Decade of Driving BigCommerce Revenue Growth
Over a decade of BigCommerce experience has taught VELOX that sustainable growth requires technical SEO, strategic paid media, and thoughtful content, together, not in isolation.

What Google Says You Should Do to Optimize for AI Search
Google's new AI search guidance favors human-first, unique content and solid technical SEO, while dismissing tactics like llms.txt, content chunking, and heavy structured data as unnecessary. VELOX still recommends these "unnecessary" tactics as low-cost hedges, since Google's rules don't apply to ChatGPT, Claude, and other AI platforms.

Every Essential Google Update Since 2019
Stay on top of the latest Google updates and changes. Learn about the most important Google updates and algorithm changes from the past years.