Services: Paid Media

Programmatic CTV & OTT Advertising

Programmatic CTV & OTT Advertising

Programmatic CTV & OTT Advertising

Connect with buyers wherever they consume content through data-driven CTV, OTT, Audio, Display, and Video campaigns designed to drive awareness, engagement, and growth.

Explore ALTIERA

95

%

U.S. Households Stream

+

200

Campaigns Launched

+

18

%

Avg. Brand Lift

Turn Reach Into Revenue

Reach high-value audiences across streaming and digital channels to drive measurable growth.

Case Study

How ENERGYbits Grew Revenue by 94%

By combining Connected TV awareness with high-performing display retargeting, VELOX helped ENERGYbits generate $336K in revenue, increase conversions by 116%, and achieve a 570% programmatic ROAS while building a scalable customer acquisition engine.

EnergyBits

Energybits Programmatic Case Study

Client

Client

View Case Study

116

%

Purchases

94

%

New Revenue

5.7

X

ROAS

01

Demand Beyond Search

Anyone can buy streaming impressions. We build Connected TV (CTV) and programmatic campaigns that reach in-market households, influence purchase decisions, and connect brand awareness to measurable revenue.

Awareness That Drives Action

Not every customer starts with a search. We use audience intelligence and premium inventory to reach future buyers before they actively enter the market.

Audience Intelligence

Using behavioral, contextual, demographic, and first-party audience data, we help brands reach the people most likely to engage and convert.

Premium Inventory Access

Reach audiences across Connected TV, OTT, Display, Native, Audio, Video, and emerging digital environments through trusted programmatic platforms.

02

Ahead of the Stream

Programmatic should not operate in isolation. By integrating Connected TV, Display, Native, Audio, and Video into your broader marketing strategy, awareness campaigns strengthen Organic Search, Paid Media, Conversion Optimization, and long-term pipeline growth.

Real-Time Optimization

Programmatic campaigns generate millions of performance signals every day. We continuously optimize audiences, bidding, placements, and creative to maximize efficiency and revenue contribution.

Multi-Channel Reach

From Connected TV and OTT to Native, Display, Audio, Digital Out-of-Home, and emerging advertising channels, VELOX helps brands expand demand wherever audiences consume content.

Built For Growth

Consumer behavior changes quickly. Our programmatic strategies evolve alongside the market, helping brands stay visible, competitive, and positioned for long-term growth.

03

Put Your Brand on the Big Screen

Streaming ads work differently than search and social. Here’s what CTV and OTT are, how results get measured, and how long it takes to see them.

Make Every Impression Accountable

Connect programmatic reach to downstream actions and revenue, so you know what your media investment actually influences.

CTV & Programmatic Reach

We reach high-value audiences across Connected TV, OTT, display, native, audio, video, DOOH, in-game, and emerging channels.

Audience Intelligence

We use first-party, behavioral, and demographic signals to build audiences around the people most likely to engage and convert.

Cross-Screen Activation

We reconnect with exposed households across mobile, desktop, search, and social, turning upper-funnel exposure into measurable action.

Attribution & Revenue Intelligence

We connect programmatic exposure to downstream conversions and revenue, showing what campaigns influence and where to scale.

Partnerships

Advertising Platforms

Our teams know the platforms, tools, and opportunities that turn media investment into measurable growth.

Explore Partners

Programmatic Marketing

FAQs

CTV, or connected TV, is streaming content watched on a television through a smart TV, streaming device, or gaming console. OTT, or over the top, is the broader category for any streaming content delivered over the internet, including on phones, tablets, and laptops. CTV ads reach households on the big screen, while OTT extends that reach to every device where people stream.

CTV ads aren't clickable, so results are measured by what happens after someone sees the ad. We connect ad exposure to later site visits, searches, conversions, and revenue across other devices in the same household. ALTIERA puts those results in the same revenue terms as your other channels, so CTV is judged on what it returns, not just how many people it reaches.

CTV builds demand before it captures it. Early weeks focus on reaching the right households and gathering performance data, then retargeting across mobile, desktop, search, and social turns that awareness into site visits and sales. Most brands see the strongest return once CTV and retargeting are running together.

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518 S 9th St, Boise, ID 83702

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