Serving Up #1 Rankings
About Client
Chandlers Steakhouse, an award-winning upscale Boise restaurant, specializes in corn-fed steaks, Kobe-style beef, seafood, and international dishes. The restaurant features a martini bar with expert mixologists and hosts nightly live music with diverse musicians.
Background
Chandlers came to us to increase their visibility in Organic Search, drive more online reservations, stand out locally, solidify their position as the top fine-dining spot in Boise, and improve digital marketing ROI.
Goals
Improve Organic Search rankings
Increase the number of reservations
Optimize their Google Ads campaign to boost visibility
Challenges
Hyper-competitive local SERPs
Expensive paid keywords driving up the cost per conversion
Approach
We created targeted local campaigns meant to increase reservations and brand reach. Our team also crafted off-site content using local keywords to attract qualified visitors and improve Chandlers’ rankings. Additionally, we used an optimized PPC campaign to instantly increase visibility, leading to higher ROI.
Results
Thanks to our campaigns, Chandlers improved their Organic Search and brand awareness. In four months, we achieved five top 3 rankings for keywords, resulting in over 100 calls and 150 reservations per month.
3
New #1 Ranked Keywords
2
New Top 3 Ranked Keywords
150
New Monthly Reservations
Client Feedback
"We rank at the top for every keyword we target, and our restaurants stay full because of it."
Rex C., Owner
Chandlers Steakhouse
