37% New Revenue Growth & Claiming Top 5
About Client
GASP makes bodybuilding apparel for all lifters. Their T-shirts, tank tops, hoodies, and more are designed to fit the modern bodybuilder’s physique without being boxy or too tight. GASP welcomes both professional and everyday lifters from diverse backgrounds.
Background
GASP partnered with us to improve their Organic Search visibility in competitive bodybuilding apparel SERPs, dominated by major retailers. They also wanted to optimize their Google Ads in the U.S. and Sweden to attract more customers.
Goals
Increase new monthly revenue
Outrank competitors like Bodybuilding.com in category SERPs
Optimize their Google Ads campaign to improve ROAS
Challenges
Highly competitive SERPs
Low ROAS with existing Google Ads campaign
Approach
To boost GASP’s revenue, we conducted market research, optimized their Google Ads Search, Shopping, and Display campaigns, and launched an Organic Search campaign in the U.S. and Swedish markets. The Organic Search campaign involved creating content, building backlinks, and technical on-site optimizations.
Results
Within 6 months, our team delivered sustainable results for GASP. All keywords ranked in the top 5 on Google, with one at #1. We also beat Bodybuilding.com, achieving GASP’s top goal. These rankings and paid efforts increased new revenue by 36.98%.
100%
Keywords Ranked in the Top 5
6
Months to Achieve Goal
2
Keywords Ranked #4
3
Keywords Ranked #5
1
Keyword Ranked #1
Client Feedback
"We're really happy with the result and how VELOX works with our campaigns and budget management."
Alicia C., Marketing Manager
GASP
