Achieving Top 5 Rankings for Competitive SaaS SERPs

Recurly

Organic Search / Content Strategy / Attribution and Analytics / Revenue Modeling / Strategic Planning

The Results

220%

Conversion Rate

5,000

Marketing Qualified Leads

First Page Keywords

168%

Monthly Transactions

23%

New Organic Customers

About the Client

Recurly is a leading subscription management and recurring billing platform that helps businesses launch, manage, and scale subscription-based revenue models. The platform supports more than 40 million subscriptions worldwide.

Background

Recurly partnered with VELOX shortly after launching a new software product. The company wanted to increase brand awareness, improve organic search visibility, and generate more qualified inbound leads. With ambitious growth goals and a competitive SaaS landscape, Recurly needed a strategic SEO program capable of accelerating rankings, driving qualified traffic, and increasing conversions.

Goals

Increase inbound software sign-ups. Improve organic keyword rankings. Generate more qualified leads. Increase brand visibility in search. Accelerate product adoption.

Challenges

Launching a new software product. Building visibility in a competitive SaaS market. Increasing qualified inbound traffic. Establishing authority for target keywords. Generating leads within an aggressive timeline.

Our Approach

VELOX developed a comprehensive SEO strategy focused on keyword research, authority building, and on-page optimization. The team identified high-value search opportunities, implemented technical and content recommendations, and strengthened Recurly's backlink profile to improve rankings and visibility. Continuous optimization and performance monitoring helped accelerate organic growth and lead generation.

The Results

VELOX significantly exceeded original projections by helping Recurly achieve first-page rankings for five target keywords and a #1 ranking within four months. The campaign generated more than 5,000 marketing qualified leads while increasing conversion rates by 220%, creating a scalable organic acquisition channel that supported continued growth and product adoption.

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contact@velox.com

1-866-324-8899

518 S 9th St, Boise, ID 83702

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